IRMA MARKEVICIUTE FZE LLC  (Register no: 2182) understands that your privacy is important and ensures that your personal information is handled in accordance with the UAE Laws, and GDPR. This Privacy Policy sets out the basis on which we collect and process your personal data through your use of our website, and/or signing up for newsletters and other marketing activities either in store or online.

We are the primary data controller for the purposes of this website and our registered head office is app 3108, The Torch, Dubai Marina, Dubai, UAE.


Personal information is information about you, such as your name, contact details and records of your dealings with us. We collect, hold, use and disclose personal information:

  • To process transactions and deliver products to you
  • To communicate with you
  • To maintain our business records and to otherwise run our business
  • For purposes disclosed to you and to which you have consented
  • Or purposes that you would otherwise reasonably expect, and
  • For any other purposes required or permitted by law



We collect personal information such as an email address, mobile phone numbers, home address, shipping and payment card billing address, payment card details, IP address, search criteria and shopping history from our customers, business contacts and other individuals with whom we deal. We only collect personal information by lawful and fair means.

We collect information in several ways which are listed below:

  • On (the "Website").
  • When you use or enter your personal information into
  • When you sign up to our marketing campaigns (our Newsletter)
  • When you contact IRMA MARKEVICIUTE by telephone, email, or chat
  • When you enter any event, prize draws or competitions run by IRMA MARKEVICIUTE
  • When completing any forms for transactional or other purposes.
  • When you buy products or gift certificates (the details of transactions you make from IRMA MARKEVICIUTE)

When you visit our website: we may use cookies to help make the experience of using our website better. This means we will remember your previous visits and track the pages on our website that you visit
When you visit the IRMA MARKEVICIUTE web server may automatically record your public internet protocol ('IP') address

IRMA MARKEVICIUTE uses the Shopify, Instagram and Facebook services which may involve the use of cookies to track consumer activity and log chat activity on the website. IRMA MARKEVICIUTE will not intentionally collect personally identifiable information via Shopify, Instagram or Facebook but may aggregate data collected on the IRMA MARKEVICIUTE, with or without data collected from other sites. You have the option to opt out of tracking by following the advice given in this Privacy Policy.



Our website utilises "cookies". A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site.

Use of a cookie does not provide us with information about you that can be used to identify you. Rather, they anonymously track usage of our website so that we can enhance users' experience of our website. You may elect to reject cookies in your browser and still use our website, however in doing so, you may not be able to access all features of the website.

IP addresses are used to analyse trends, administer our website, track user movements on our website, and gather broad demographic data for aggregate use, which we may share with our operational partners. We do not link IP addresses to any information that could personally identify you.

Pixels and tags are also used to understand trends so we can provide an optimal browsing and shopping experience for customers. Pixels and tags are not linked to any information that can personally identify you.

How to control cookies:

You can control and/or delete cookies as you wish – for details, see You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed.



We will only use and disclose your personal information for the purposes set out in this Privacy Policy.

We may disclose your personal information to third parties including:

  • Our service providers (including IT services, email marketing platforms, financial institutions, and distribution and delivery services)
  • Our related companies and other business partners
  • Our professional advisers (including lawyers, accountants and auditors)
  • Other parties as required or authorised by law
  • In doing so, we may disclose your personal information outside of UAE to related parties
    At times we use third party platforms to manage and deliver marketing campaigns, deliver products, payments, refunds, IT services; to name a few. In providing these services, your personal information will, where applicable, be used by the service provider on our behalf. For example, a delivery company using your name and address to deliver your order.

We will check any third party that we use to ensure that they can provide sufficient guarantees regarding the confidentiality and security of your personal information. We will have written contracts with them which provide assurances regarding the protections that they will give to your personal information and their compliance with our data security standards and international transfer restrictions. Your Personal Data may be transferred and stored outside the European Economic Area and be processed by staff who work for us or for one of our suppliers outside the European Economic Area. By submitting your Personal Data, you are agreeing to this transfer, storing or processing.


How we use your information

We only collect the information that’s necessary to carry out our business, provide the particular service you’ve requested and to keep you up to date about all the latest exciting IRMA MARKEVICIUTE news.

For our use of your personal information to comply with applicable data protection and GDPR law, that use by us needs to fall under at least one of the specific lawful reasons that are set out in applicable data protection law. Lawful reasons for using your personal data include:

  • Fulfilment of our contract with you – the purchase of goods via our website is a contract
  • Compliance with our legal obligations
  • Your direct consent for information

Further details are listed below:

  • Name, contact details, delivery details

Required to:

  • Take your orders, process your payments and deliver the items you have purchased
  • Send you delivery update messages by SMS or email
  • Send you additional services you have requested, such as our marketing

communications by SMS, post, or email

  • Link your online records to provide you with a better shopping experience
  • Give you access to services reserved for registered users, such as wishlist's
  • Provide you with help and assistance via our Customer Service team
  • Fraud prevention and detection
  • Manage and create your online user account

Payment information

Required to:

  • Take payment for purchased goods and to provide refunds
  • Fraud prevention and detection
  • We do not store credit card or payment information on IRMA MARKEVICIUTE

Contact history with us

Required to:

  • Provide personalised customer service and support
  • Train our staff
  • Purchase history and wishlist items

What you’ve purchased and what you’ve left in your basket or wishlist 

Required to:

  • Deliver your purchases to you
  • Provide personalised customer service support, and process returns
  • Allow you to save items to purchase later – via wishlist or leaving them in your bag

Back in store notification requests

Required to:

  • Notify you if the specific product you requested has comes back in store

How we use information about your phone or laptop, and how you use our website. Information you give us when you browse our site, including your IP address, GEO location, device type, as well as how you use our website 

Required to:

  • Analyse broad data to improve our website usability
  • And to serve you the right language and currency for your location
  • It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

We retain your personal information for as long as it is necessary and relevant for our operations. In addition, we may retain personal information from closed accounts to comply with legal requirements, prevent fraud and resolve disputes. Where a legal requirement obliges the retention of personal data for a specific minimum period, we will retain data for at least that period. When we determine the maximum retention duration of any personal data we hold we do so with regard to our legitimate interests to retain data, our obligation under GDPR to minimise data we hold; the nature, and sensitivity of the personal data and the potential risk of harm from unauthorised use or disclosure of your personal data.



We make all reasonable efforts to ensure that your personal information is stored securely, both in electronic and physical form, and otherwise protect it from misuse, interference and loss caused by unauthorised access, modification or disclosure. We hold your personal information in both paper-based and electronic files. Our employees and agents are obliged to treat any personal information held by us confidentially.

Your credit card details are completely safe. Your credit card number is transmitted by SSL directly to a secure, electronic vault. At no time is your credit card information stored on our servers.

We use third party platforms to manage and deliver marketing campaigns, delivery, payments, refunds, IT services; to name a few. In providing these services, your personal information will, where applicable, be used by the service provider on our behalf.

We will check any third party that we use to ensure that they can provide sufficient guarantees regarding the confidentiality and security of your personal information. We will have written contracts with them which provide assurances regarding the protections that they will give to your personal information and their compliance with our data security standards and international transfer restrictions.



IRMA MARKEVICIUTE FZE LLC  (Register no: 2182) collect your personal information so that we can process your orders and provide our products to you, interact with you and otherwise operate our business.

All credit/debit cards’ details and personally identifiable information will NOT be stored, sold, shared, rented or leased to any third parties. will not pass any debit/credit card details to third parties. takes appropriate steps to ensure data privacy and security including through various hardware and software methodologies. However, ( cannot guarantee the security of any information that is disclosed online.

The is not responsible for the privacy policies of websites to which it links. If you provide any information to such third parties different rules regarding the collection and use of your personal information may apply. You should contact these entities directly if you have any questions about their use of the information that they collect.

The Website Policies and Terms & Conditions may be changed or updated occasionally to meet the requirements and standards. Therefore, the Customers’ are encouraged to frequently visit these sections to be updated about the changes on the website. Modifications will be effective on the day they are posted.

We collect your personal information directly from you. You have the right to refuse to provide us with some or all of your personal information, however this may prevent us from processing your orders and delivering products to you.



We may use your personal information, including your contact details, to provide you with relevant consumer information, notify you of products, store openings and offers that may be of interest to you as a valued IRMA MARKEVICIUTE customer or business associate. To receive these communications, you need to have opted in, but if you change your mind you may opt out of receiving all marketing information from us at any time. You can do this by:

  • Following the instructions at the bottom of our Newsletter communications
  • Logging in to your online account to manage your Newsletter subscription
  • Contacting to remove you

It may take up to 48 hours for your subscription status to be updated on our systems.

Note: Back In Stock notifications are not associated to the Newsletter, you will need to contact to be removed from this notification list for each item you have requested.



The General Data Protection Regulation provides for rights of access, modification and deletion of your personal information.

Please submit your rights servicing request to A summary of your rights are listed below:

The right of access
Your right to obtain confirmation as to whether or not personal data is being processed, and, where that is the case, access to the personal data along with details regarding the nature of processing.

  • The right of rectification
    Your right to obtain the rectification of inaccurate personal data.
  • The right of portability
    Your right to receive personal data they have provided to a controller in a structured, commonly used and machine-readable format.
  • The right to be forgotten
    Your right to erase your personal data.
  • The right to restrict processing
    Your right for your data to be effectively 'frozen'; stored and not further processed.
  • The right to object
    Your right to object to how your personal data is processed including your right to object to our profiling of you as outlined in this privacy policy.

If you do not feel that your data is being handled in a correct or fair manner, you have the right to contact the UAE data protection supervisory authority.



IRMA MARKEVICIUTE may make changes to this Privacy Policy from time to time, without notice to you. The up-to-date version of our Privacy Policy is on our website.

We may use your personal information to provide you with information about products and services that may be of interest to you. You may opt out of receiving this information at any time by contacting us using the details set out below.

Our Privacy Policy sets out our approach to managing your personal information. It explains how you can seek to access and/or correct the personal information that we hold about you, as well as how you can make a complaint about how we handle your personal information. If you have any questions, comments or complaints, you can contact